Estimated Reading Time: 4 minutes
How One Interior Designer Closed 10 Projects Using Targeted Leads
The difference between an empty calendar and a thriving design business often comes down to lead quality. In this post, we share the real story of an interior designer who went from unpredictable project flow to closing 10 paying clients within 3 months—all by switching to targeted, filtered leads.
Meet Aastha – A Freelance Designer from Ahmedabad
Aastha had been working solo for over a year. Her designs were great, clients loved her, but her biggest problem?
“I didn’t know where my next project was coming from.”
She tried Instagram ads, Justdial listings, and even Facebook groups. Most enquiries were either:
- Window shoppers,
- Out of her budget range,
- Or didn’t follow up after the first message.
She was wasting time chasing bad leads.
The Turning Point: Switching to Pre-Filtered Leads
Aastha signed up for InteriorDesignerLeads.com in March 2025 and chose:
- Residential leads only
- Budget range: ₹5–15 lakhs
- Cities: Ahmedabad & Gandhinagar
- Full home interior projects
Her first lead came in 48 hours—a couple renovating their 2BHK.
What Changed?
In 90 days, Aastha received 22 leads. Out of these:
- 16 were reachable and genuinely interested
- 10 scheduled calls
- 6 signed projects
- 4 more converted later via follow-ups
What helped her stand out:
- Fast responses (within 1 hour)
- A simple PDF portfolio
- A quick discovery call via WhatsApp video
The Results
Here’s a quick breakdown of her closed projects:
| Project Type | Budget | Status |
| 2BHK Full Home | ₹7.5 lakhs | Completed |
| 3BHK Flat | ₹12 lakhs | Ongoing |
| Modular Kitchen | ₹4 lakhs | Completed |
| Villa Interiors | ₹30 lakhs | In Progress |
| 1BHK Rental Design | ₹2.5 lakhs | Completed |
| Office Renovation | ₹15 lakhs | Ongoing |
Her ROI? Over ₹60 lakhs in project value from a ₹15,000 lead investment.
Aastha’s Advice for New Designers
“Don’t waste time chasing unqualified leads. Use a platform that lets you filter by location, budget, and project type. And follow up fast—clients don’t wait.”
Final Thought
Success in interior design isn’t just about talent—it’s about working smarter with the right marketing and lead sources.
Want to get high-intent leads like Aastha?
Try InteriorDesignerLeads.com and start receiving filtered, ready-to-convert client enquiries.